Copywriting isn’t just words. It’s a potent combination of sales savvy and great writing.

My copywriting training will show you (or your team) how to write copy that drives more conversions, leads and sales.

As seen in:

Hi. I’m Steve.

I’m all about helping marketers, copywriters, and sales pros master the latest techniques in persuasive copywriting. If you want your words to generate more leads and sales, here’s how I can help:

Copywriting training for your marketing team

These days, the pressure is on to get even more conversions, leads or sales. My customized training — conducted online — teaches your team how to write marketing copy that gets results. And the best part is, the training is customized to your specific needs and projects. So your team writes better copy, sooner. Often, that same day!

Response-boosting email writing for sales professionals

What would happen if your team improved response to cold prospecting emails by just 20%? Would hitting quotas be more likely if follow-up emails were 50% more effective? My sales writing training programs teach your team the latest techniques for writing emails that work. In addition, they get writing formulas and templates that make it easy.

Grab these two infographics

Sign up for my COPYWRITING SMARTS newsletter. You’ll receive bi-weekly tips and quick lessons on writing sales copy that gets results. As a bonus, I’ll also send you two infographics that will help you write better copy, faster.

BREAKTHROUGH IDEAS AND ADVICE

We recently hired Steve for several Copy Consultations. In just six weeks, his advice and copy ideas helped us more than double the amount of qualified leads we were generating with our website. In addition, the follow-up emails and scripts he helped us write brought in two new big clients. Steve’s advice and writing is easily the best investment in our marketing we’ve ever made.

Brent Haskett

President, North Shore Consulting

AWARD-WINNING COPYWRITING

I used Steve’s copywriting services to revitalize the website sales page for one of my audio products and write a series of emails to my subscribers. Using his easy-to-follow methods, templates, coaching and feedback, I was able to create marketing copy that more than tripled sales.

Michael Hughes

Principal, The Networking Guru

WORKSHOPS AND TRAINING

Steve’s seminar at the CAPS national conference was terrific. It was standing room only! He outlined the principles of persuasive copywriting in a way I’ve never seen before – not because it’s radically new, but rather because it’s radically simple and easy to follow. I have been a professional copywriter for over twenty-five years, and Steve is one of the very few people whose advice and feedback I trust.

Michel Neray

CDO, The Essential Message

Popular articles, videos and infographics

Headline here

Some text about the thing. What would happen if your team improved response to cold prospecting emails by just 20%? Would hitting quotas be more likely if follow-up emails were 50% more effective? My sales writing training programs teach your team the latest techniques for writing emails that work. In addition, they get writing formulas and templates that make it easy.

Headline here

Some text about the thing. What would happen if your team improved response to cold prospecting emails by just 20%? Would hitting quotas be more likely if follow-up emails were 50% more effective? My sales writing training programs teach your team the latest techniques for writing emails that work. In addition, they get writing formulas and templates that make it easy.

Headline here

Some text about the thing. What would happen if your team improved response to cold prospecting emails by just 20%? Would hitting quotas be more likely if follow-up emails were 50% more effective? My sales writing training programs teach your team the latest techniques for writing emails that work. In addition, they get writing formulas and templates that make it easy.