Month: October 2012

Should you pigeonhole prospects?

Should you pigeonhole prospects?

Click here to subscribe in iTunes; or, listen to the audio version below: I got a lot of questions and comments regarding my Marketing Memo earlier this month – 3 Simple Ways to Stay In Touch. People loved the ideas. But some of you asked whether or not you...

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3 simple ways to stay in touch

Click here to subscribe in iTunes; or, listen to the audio version below: I thought about giving up a few times. It was about seven years ago, and I had been following up with a particular prospect for more than a year. When we first chatted, he seemed to be...

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